Archive - December 2011
BIG News in the Fair Trade Movement
Fair Trade USA (FTUSA, formerly Transfair) announced earlier this fall that it is resigning its membership in Fairtrade International (FLO), the international fair trade certification organization. FTUSA, the dominant certifier in the U.S. market has been a key member of the FLO since 1998 when it was founded; its certifiying label is widely recognized on fair trade products in the U.S. It has launched a new initiative, Fair for All, which expands fair trade certification to coffee laborers on plantations.
History of the Fair Trade Movement
Beginning roughly around the 1940s, Fair Trade as we know it today, began in reaction to the exploitive trading relationships and harsh working conditions that were common in many tropical commodities industries (coffee, chocolate, and sugar to name a few). Direct trade relationships were initiated by church and community groups in order to create direct trade relationships with producers, effectively creating an alternative supply chain parallel to conventional trade. These alternative trade relationships created direct partnerships among producers and consumers and were defined by better prices, longer-term contracts and personal relationships.
The movement spread to countries all around the world — including the US, Canada, countries in Europe, New Zealand and Australia — and, eventually, national Fair Trade groups such as Fair Trade Canada were formed. In 1997, these national groups joined under one umbrella organization called the Fairtrade Labelling Organizations International headquartered in Bonn, Germany. The FLO has since changed its name to Fairtrade International.
In 1998, the Fair Trade label was born in order to help producers access more markets for their products, which catapulted Fair Trade towards the success it’s had to date. The Fairtrade Labeling Organization in Germany sets the standards for Fair Trade products, and FLO-CERT (a separate company) ensures that these standards are met by producers’ organizations around the world. In all the respective countries where Fair Trade goods are sold, local organizations (like Fair Trade Canada here, or the Fair Trade Foundation in the UK, for example) ensure that only products that meet the FLO standards bear the Fair Trade label.
Implications and Response
One of the FLO’s most important functions has been to set Fair Trade standards, which has ensured, that from Vancouver to Beijing, consumers know exactly what the Fair Trade label represents. The system hasn’t always been perfect, and the FLO, along with its member organizations, have done a lot to reform the standards to ensure that all stakeholders in Fair Trade are represented – especially producers and producer groups. Fair Trade’s most famous standards have been financial ones: the Fair Trade minimum price and the Fair Trade social premium, but that’s not all Fair Trade is about. One of the most celebrated Fair Trade standards has been the requirement that producers organize themselves in democratically run co-operatives, where all members have an equal voice in the way business is done and the way the Fair Trade premium is spent. These cooperatives have become powerful forces in Fair Trade, and have helped producers pool together resources and discover power in numbers that otherwise might not be available if they were working independently.
FTUSA’s resignation from FLO is highly significant:
- This is the first time since the birth of the FLO that any national organization has decided to leave the unifying umbrella network that the FLO has provided since the late 1990s.
- This is the first time ever that a national organization has decided to split from the FLO to unilaterally develop its own standards for a given product. Furthermore, the standards that Fair Trade USA has decided to develop for coffee do not include a requirement for producers to be organized in democratically run cooperatives.
FTUSA’s decision to leave FLO has been met with predominantly negative reaction from most sectors of the fair trade movement. You can read statements from a variety of organizations on the Fair Trade Resource Networks’ website
*** Thanks to Fair Trade Vancouver for this overview
New Fair Trade Principles
The World Fair Trade Organization (WFTO), the international network of organizations (those making Judaica products, not food products) demonstrating a 100% Fair Trade commitment, recently published a detailed description of their “Ten Principles of Fair Trade“.
These include:
– Creating Opportunities for Economically Disadvantaged Producers
– Transparency and Accountability
– Fair Trading Practices
– Payment of a Fair Price
– Ensuring no Child Labor or Forced Labor
– Commitment to Non-Discriminatin, Gender Equity and Freedom of Association
– Ensuring Good Working Conditions
– Providing Capacity Building
– Promoting Fair Trade
– Respect for the Environment
We Want More From Our S’mores!
Summer has arrived. I just returned from a week in Minnesota, where it’s so hot you can melt chocolate on the sidewalk!
One of my favorite memories as a child was practicing how to make the absolutely perfect s’more (marshmallow gooey but not burned, and getting it onto the graham cracker before it fell off) using a Hershey chocolate bar. But since I learned about forced child labor in the chocolate industry, it doesn’t sound very delicious anymore. Tens of thousands of children work in cocoa fields, exposed to hazardous conditions where they spray pesticides without protective gear, use sharp tools, and sustain injuries.
The GOOD news: There are lots of fair trade Kosher chocolates to choose from, and child labor is prohibited in fair trade certification. I’m looking forward to enjoying my first delicious fair trade s’more this weekend!
Hershey’s is the only chocolate company in the U.S. which is not using any fair trade cocoa beans in its products. Join Fair Trade Judaica and the Jewish community in encouraging Hershey’s to support fair trade and child labor-free chooclate.
Let us know what you’re planning to do!
Chocolate Need Not be Bittersweet
I haven’t been quite the same since I watched “The Dark Side of Chocolate” DVD last September at the international fair trade conference in Boston. I had heard that children were involved in harvesting cocoa, the same cocoa that makes the chocolate bars that I love in my s’mores every summer. But who wants to believe that chocolate could be so bittersweet in that way?
The Movie documents Danish journalist, Miki Mistrati’s journey to Cote d’Ivoire to investigate these allegations. And what you see on the screen is quite disturbing. Not only are children working in the cocoa fields, but many are trafficked there, working involuntarily, and in hazardous conditions.
One moment your heart is broken, then inspired by the courage of others trying to stop the trafficking. And then outraged, when the chocolate company executives solidly deny these claims, even though Mistrati has captured all this on film.
Last September I brought home a copy of the DVD, part of the Raise the Bar Hershey campaign, inspired to spread the word. Fair Trade Judaica has developed an entire resource section called “Bean of Affliction: Chocolate, Child Labor, and Choosing Fair Trade“, which provides background information, ideas for raising this issue at Passover seder, and campaigns to promote fair trade chocolate (including Kosher for Passover chocolate!).
And since last September when I saw “The Dark Side of Chocolate”, I have only purchased Fair Trade chocolate – even the dark chocolate tastes sweet!